Gravity Global is the world’s most awarded, B2B communications agency. Headquartered in London and with offices across the UK we are growing fast and are looking for a Junior Digital Analyst to support our friendly Performance Marketing team based in Norwich.
This role will be integral to the development of the Insight team by providing support across all elements of client reporting and campaign analysis. You will need to have excellent attention to detail for cross-checking and quantifying campaign data for reporting and providing insight and analysis on changes within that data.
You will be working across delivery teams within Gravity Performance Marketing to ensure client KPIs and metrics are being captured effectively and presented back to clients in a cohesive and visually appealing manner.
There are a lot of changes happening in the field of digital analytics this year, and this role is an opportunity to be at the forefront of facilitating these changes.
Key responsibilities will include
- Support the Insight Team with compiling/analysing data for monthly and ad-hoc reporting
- Ensure effective client reporting by recommending and monitoring appropriate campaign metrics and KPIs, as well as having a practical involvement in ensuring the relevance and quality of the agencies in-house reporting platform
- Collect, interpret, and analyse data intelligently to support performance marketing campaign delivery
- Provide analysis on market trends and competitor analysis
- Analyse and transform quantitative data into insights to improve performance marketing and customer experience metrics
- Identify and deliver opportunities to support the strategic direction through the better use of data and make recommendations
Required Experience/Skills
- A creative and inquisitive mindset with the ability to offer practical solutions to work situations, always questioning and considering more efficient/effective alternatives
- Experience in manipulating data in Excel
- Experience with Word and PowerPoint
- Excellent communication skills - will be required to identify, visualise, and explain key insight from data
- Attention to detail
- Confident in delivering your analysis to both colleagues and clients
- Able to work individually and collaboratively
- Clear and persuasive in both verbal and written communications
Desirable
- Experience with Google Analytics
- Experience in Digital Marketing
What we can offer
- Competitive salary + benefits
- Global career development opportunities
- To work with the best and most exciting clients
- To work on global accounts in the most challenging sectors
- To work with the best brains and creative talent in the industry
- To work on innovative and ground-breaking marketing solutions
- To learn and develop with individual training budgets and development plans
- Hybrid working with up to 2 days in the office (usual hours 9 – 5:30pm, Monday to Friday)
- Opportunities to get involved with working groups such as Diversity & Inclusion, Wellbeing and ESG / Sustainability
