About Lyra Health
Lyra is transforming mental health care through technology with a human touch to help people feel emotionally healthy at work and at home. We work with industry leaders, such as Morgan Stanley, Uber, Amgen, and other Fortune 500 companies, to improve access to effective, high-quality mental health care for their employees and their families. With our innovative digital care platform and global provider network, 10 million people can receive the best care and feel better, faster. Founded by David Ebersman, former CFO of Facebook and Genentech, Lyra has raised more than $900 million.
Job Description
We are looking for an experienced International Marketing Manager to join our team. The successful candidate will be responsible for leading and executing marketing strategies - from concept to execution - to reach international markets. You should have a strong grasp of current marketing tools and strategies and work closely with cross-functional teams, including sales, product, and local market teams, to ensure the company's presence is aligned with the overall business strategy.
Responsibilities
- Develop and execute a comprehensive marketing strategy for the company's international markets, including SEO, SEM, social media, email marketing, and other digital channels
- Collaborate with local market teams to understand their unique needs and tailor the marketing strategy accordingly
- Work with cross-functional teams to develop and execute campaigns that drive awareness, engagement, and conversion
- Monitor and analyze marketing performance and make data-driven decisions to optimize campaigns and improve ROI
- Stay up-to-date with the latest marketing trends and technologies, and incorporate them into the company's overall strategy
Qualifications
- Bachelor's degree in marketing, business, or a related field
- 5+ years of experience in digital marketing, with a focus on international markets
- Strong knowledge of digital marketing channels, including SEO, SEM, social media, email marketing, and analytics
- Experience with data analysis and performance tracking tools
- Excellent project management skills
- Strong communication and interpersonal skills
- Fluency in English
- Experience with international market is a plus.
This position requires a strategic thinker who can develop and execute a comprehensive marketing strategy, in collaboration with the senior executive team and parent organization. The successful candidate will have a proven track record of driving marketing success in international markets, and be comfortable working in a fast-paced, cross-functional environment. It is important that the individual is up-to-date with the latest trends technologies so they can incorporate them into the company's strategy when necessary.
Benefits:
Company events, Company pension, Life insurance, Private medical insurance, Sick pay, Wellness programme, Work from home
Schedule:
Monday to Friday
No weekends
Supplemental pay types: Bonus scheme
We are an Equal Opportunity Employer. We do not discriminate on the basis of race, color, religion, sex (including pregnancy), national origin, age (40 or older), disability, genetic information or any other category protected by law.
