Marketing and Web Officer

Are you a proactive and creative marketing professional who is experienced at working in a small, busy team? The Marketing & Web Team are looking for a keen individual to support on the planning, development and implementation of the Faculty of Engineering and Design’s integrated, imaginative and multi-channel marketing activities.

About the role:

You will contribute to the development of new content and the implementation of campaigns that target key audiences and ensure we meet Faculty and University objectives for recruitment, research reputation and internationalisation.

Your focus will be on international student recruitment activities and supporting on the launch and promotion of the Faculty’s new research strategy.

You will also support on the development of strategic marketing planning and portfolio developments through the ongoing provision of market intelligence and trend analysis.

About you:

Our ideal applicant will have experience in the creation and implementation of marketing content across a range of online and offline channels.

You’ll have:

• excellent copywriting skills
• proven experience of creating video and photo content to support advertising campaigns.
• a strong track record of using different types of content to achieve results across a range of marketing channels including web, social media, digital advertising, CRM communications, events, and PR.

It is desirable to have:

• experience of the higher education sector.
• a professional marketing qualification, such as CIM or equivalent.

The Marketing and Web Team within the Faculty of Engineering and Design is responsible for the timely and effective communication of the Faculty's rich and diverse taught course and research portfolio. We plan, deliver and track the effectiveness of campaigns across a range of marketing channels including web, social media, digital advertising platforms, email communications, events and PR. Our campaigns are tailored to key stakeholder groups based both in the UK and internationally and are highly targeted to ensure the campaigns contribute to the Faculty of Engineering and Design achieving its commercial and strategic objectives. We are a small, proactive and busy team looking for a motivated individual to contribute to the continued development of marketing content and the delivery of our campaign activities.

For informal enquires please email Sarah Sempala-Ntege, Head of Marketing, Faculty of Engineering and Design sjsn20@bath.ac.uk.

What we can offer you:

We are an equal opportunities employer and have an excellent international reputation with staff from over 60 different nations. We have made a positive commitment towards gender equality and intersectionality receiving a Silver Athena SWAN award.

A family-friendly University with an increasingly agile workforce, we are open to flexible working arrangements. We’re also proud to be a disability confident leader and are happy to discuss any reasonable adjustments you may require.

We offer:

• a very generous employer contributory pension scheme;
• generous annual leave allowance with an additional 5 discretionary days so that you can enjoy a positive work life balance;
• an excellent reward package that recognises the talents of our diverse workforce;
• a wide range of personal and professional development opportunities.
• a number of support options available for new and existing staff to help with the cost of some immigration expenses which you may be eligible for. Please visit the following webpages for more information:
  • Relocation Procedure
  • Visa Reimbursement Scheme
  • Interest-Free Loan Scheme

Our campus is surrounded by beautiful countryside, and the City of Bath with its historic charm and social activity only a short distance away creates an excellent environment in which to work. Find out from our staff what makes the University of Bath a great place to work. Follow us @UniofBath and @UniofBathJobs on Twitter for more information.

We aim to be an inclusive university, where difference is celebrated, respected and encouraged. We truly believe that diversity of experience, perspectives, and backgrounds leads to a better environment for our employees and students, creating a learning environment and organisational culture that enhances health and wellbeing across our community. We are very proud to have recently received Ambassadors for Autism certification and are an accredited Disability Confident Leader; committed to building disability confidence and supporting disabled staff.